Using iPads for Marketing at Golf Courses

How cool would it be if you walked up to the tee and instead of looking at the map of the hole there was an iPad Kiosk set up that played you a video of the hole and explained the best approach for teeing off? Maybe prior to starting your round of golf you needed to purchase a new driver from the golf pro shop. The sales associate was busy but you saw an iPad kiosk set up next to the drivers. In minutes you were watching videos or interacting with an iPad app that provided you more information on the best driver for you to purchase. Technology is changing how we live our lives, and even something so rooted in history, a sport that hasn’t changed in decades, technology CAN improve a golfers experience while at the golf course.

iPad Marketing for Golf Courses

use ipad at golf courseUsing iPads at your golf course for engaging golfers can be a great way for golf courses to separate themselves from their competitors. Golf Courses and Country Clubs are always looking for ways to improve the golfing experience for their customers. Leveraging new technologies like iPad and other tablets to market to your customers can definitely help add value to their experience. There are so many different ways that golf courses can use iPads to engage their customers. All it takes is a little creativity and a willingness to try new things.

5 Ways to Use iPads at a Golf Course

There are so many great ways that you can use iPads at your golf course to engage your customers. It’s definitely a new idea and you would be one of the pioneers around the world using iPads for marketing at golf courses. That said, I really think the trend of using iPads for marketing by businesses to consumers is going to grow by leaps and bounds in the next few years. Think Social Media Marketing 5 years ago. Here are a few ideas for using iPads at your golf course to get your creative juices flowing:

  1. Use an iPad as a digital billboard to show upcoming events, promote specials, congratulate tournament winners or announce people who got married at your country club.
  2. Use an iPad along with OnSpot Social, an iPad application designed to convert consumers into social media connections, to get golfers to give you their email address, like your Golf Course on Facebook, or Follow your Golf Course on Twitter.
  3. Put iPads at each hole and show maps of the hole, yardage, etc.
  4. Use iPads in the Pro Shop to show golf product videos.
  5. Build an app that allows golfers to schedule tee times and display it on an iPad at your golf course so that golfers who have a current tee time can schedule future tee times while they are there.

These are just a few of the many ways that you can use iPad at your golf course for marketing to your customers. It would be a really cool way of engaging golfers with something new.

Set Up an iPad Kiosk at Your Golf Course

Clear iPad StandOnce you’ve decided that you’re going to use iPads at your golf course it’s time to plan where you want to put them. The first thing you have to do is think about your goals. What are you trying to achieve by using iPads with your customers? Once you’ve defined your goals you can come up with your iPad Marketing Strategy. Your strategy for how you will use iPads at your golf course should be geared towards achieving your goal. For example, if your goal is to help golfers learn the layout of the course, you might want to consider putting iPads next to every hole so that you can show maps, explain what to look out for, show yardage to the hole, etc. If you want to help golfers improve their swing, maybe you have iPads set up at the driving range. Finally, you can always start small with one iPad in your Pro Shop. Again, it’s all about what you want to achieve. Once your goals and strategy have been defined, it’s time to start thinking about what type of iPad Kiosk and other iPad hardware that you’ll need.

You can find all of the different products that we carry by clicking iPad Kiosks in the navigation bar above. If we don’t have what you need then a simple Google search for the type of product you’re looking for will help. Other than that, please contact us with any questions either about our iPad Kiosks OR about using iPads at your Golf Course to engage your customers.

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